HATTERS VEGETABLES
The brief was to create a niche heirloom vegetable brand for Australia's largest supermarket chain, Coles. In a cluttered environment and on a low budget, we needed to stand out. We used the odd-looking nature of the vegetables as our point of difference. As part of this project, I illustrated these quirky vegetables.
Cannes
Bronze Design Lion,
360 Brand Identity
Cannes
Shortlist Design Lion, Consumer Products Posters and Design
APMA Star Awards
Bronze for best use of
creative in a campaign
